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Everything about new fragrance Cali Blue is crisp and clean—the scent itself, the design of the bottles and the good cause you support when you buy one.

10% of sales from this eau de parfum goes toward purifying water in India and Africa.

At first sniff, the ocean-inspired spray is a citrusy blend of lemon and orange; but when it settles, it’s a mélange of spicy vanilla topped off with lavender and rose.

If the smell of the perfume isn’t enough to remind you of the beach, we think the turquoise blue color will help.

And just case you need an excuse to buy more than one, Cali Blue is for both girls and guys.

Check it out here!

–SARAH WASILAK

This entry was posted on Friday, February 24th, 2012 at 1:37 pm and is filed under It's Pretty. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.