Cole Haan is throwing a perpetual party with the use of a new hashtag-based ad campaign: #DontGoHome. It was easy to play along with it because Don Hills reopened last night just for this party and this particular nightlife experience met all of our criteria: New bands. Check. It girl DJ. Check. (I left as Chelsea Leyland started playing Biggie and then remembered the hashtag and ran back inside for one more round). Celebs. Check. (We spotted Ross Gellar in the crowd!) Noise complaints followed by a visit from the cops. Check. If the 5-0 don’t show up and tell you to turn it down, then it’s probably not fun enough. Unless you’re at an air guitar show). Most important: Free drinks all night. Check.
I chilled in the DJ booth with Chelsea Leyland to see how her very busy fashion week went (It was too loud to get much talking in, so we did what girls do: Smiled and hugged eachouther). She’s been at shows and DJ’ed a ton of parties, but she looked amazingly fresh for someone who keeps such long hours. “My favorite show I’ve seen all week is my friend Katie Gallagher’s show—I love to go and support my friends.” Other than being a really good DJ, Chelsea is the face of Cole Haan’s fall campaign and the ‘Chelsea Pump’ is named after her.
Chelsea paused the tracks electro-rock band Icky Blossoms took the stage. They’re from Omaha, Nebraska but they’re rocking out session seemed to fit right in at Don Hills’s last fashion week hurrah. (They sounded pretty cool and I’m a sucker for hot female front woman with red hair. Ahem, Shirley).
Then the police came. Or maybe not in that order. (Remembering is the hardest part of event coverage). So now we know why Cole Haan makes really comfortable shoes. It’s arguably the most important point on the staying-out-too-late checklist. Check. Check.
(I heard that the Backstreet Boys were coming. Did that happen? I had to #GoHome eventually).—RAY SIEGEL