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Holy purple pepperoni! At Flour Shop—a custom bake shop in NYC—it looks like a funfetti cake and a pizza had a baby. It got us thinking: Why aren’t all pizza’s rainbow colored? Why can’t all foods be rainbow colored?

Like I said, Flour Shop is completely custom, so if you have an idea they will bake you a cake (or make you a pizza). Surf the site for inspiration and place your orders at orders@flourshop.com. Then head to our Instagram (we’re @nylonmag) to see the custom NYLON cake balls whipped up by Flour Shop’s owner Amirah Kassem.—RAY SIEGEL

This entry was posted on Monday, March 11th, 2013 at 5:45 pm and is filed under Dude, That's Rad. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.