Jeans of the Week: Frame
Wednesday, May 22nd, 2013WHAT: Frame Denim
WHERE: Forwardforward.com
WHY: It’s not because Frame just launched a collab with Karlie Kloss—as enticing as that was, we’re not quite the target market for her 40 inch inseam pairs. But they’re seriously the jeans we’ve been hoping for all of these years. To elaborate: they’re soft, the dye doesn’t irritate your skin (indigo dye can be toxic, fyi), and the shorter length hits just above the ankle. But, the line offers a range of lengths, so one is bound to fit you perfectly. Also important: there’s no embellishments or weird, distracting details. We’ve seen these on a variety of different body types, without any complaints. It’s just the opposite—everyone loves Frame denim.—RAY SIEGEL
















