Watch: A London Guerilla Fashion Show
Tuesday, October 11th, 2011Bonus: The designers do a little dance at the end. Does this belong on the catwalk or The X Factor?!
Bonus: The designers do a little dance at the end. Does this belong on the catwalk or The X Factor?!
It’s Sun Awareness Week in the UK, so everyone’s getting hyped about the dangers of tanning beds and the importance of melanoma checks.
That all sounds severe, but somehow, a London fashion posse has managed to make it hysterical.
My friend Ruby from Modus PR managed to mobilize a bikini flash mob – 30 guys and girls in beach gear – to take over St. Pancreas station for the day.
They lazed about on beach towels and showed off their faux tans from St. Tropez, a Euro skincare brand. We were dying when we saw the silly photos in the office, and also a little jealous that we didn’t get a beach day here.
xo faran

(we just can’t get enough)